TPM2012

The New Swing States: Why The Redrawn Political Battle Lines Aren’t Receding

The New Swing States: Why The Redrawn Political Battle Lines Aren’t Receding Image from Leigh / Shutterstock

When it comes to swing states it’s always been Ohio, Ohio, Ohio. Now it might be Virginia, North Carolina….and maybe Ohio.

In 2008, when then Senator Obama took states no Democratic candidate had come close to winning in decades, there was necessarily some skepticism he could repeat the feat in 2012. Sure, he’d made gains in the south and west. But given the awful current economic circumstances, it stands to reason that the newest states on the redrawn political map would be the first to go — and with a recession coupled with a highly partisan atmosphere, voters would return to their typical corners. Except they haven’t done that yet.

How else can one explain President Obama’s numbers suffering greatly in a place like Pennsylvania, one of the bluer swing states, while he’s remained slightly ahead through most of 2011 in North Carolina, a state he won by less than a percentage point. A look at the numbers now suggests there really is a new map, and it looks like economic and demographic changes have solidified it.

The Center for American Progress (CAP) released a report in late November called “The Path To 270: Demographics versus Economics in the 2012 Presidential Election” by Ruy Teixeira and John Halpin, two Senior Fellows at CAP. The paper lays out the changes in the political makeup of swing states new and old. In an interview with TPM, Teixeira said that the mix of economic performance, education levels and changes in demographics are the chief drivers in redrawing the political battle lines. “The math becomes a bit more forgiving — we haven’t forgotten the old swing states — but there are few more on the map,” he said.

In both the report and the interview, Teixeria pointed to the growing gap between working class and college educated whites as a new fault line in presidential politics. College educated whites “are significantly less likely to dismiss government as a remedy for the jobs situation,” he said. “Anti-government hostility is the best card for the GOP to play with white working class voters.”

A few decades ago, says Teixeria, there weren’t major differences between college educated and working class whites. But the economic downturn of the 1970s solidified the hostility toward government, creating a schism that remains today. So the combination of a struggling economy and attempts to use government to solve problems are doubly unhelpful to the candidate who employs that solution — and in this case that candidate is President Obama. Social scientists like Gallup’s Editor-in-Chief Frank Newport make the argument that the seminal debate in 2012 will be about the scope and role of government, and if the aforementioned trends hold, that could be at one of the President’s chief obstacles to re-election.

The CAP report goes into detail about the challenges faced by Democrats in rust belt states where this scenario is most likely to occur.

The poor economic situation, however, weighs heavily on that relative friendliness and it is likely to reduce enthusiasm for Obama among his coalition of the ascendant. That will give Republicans an opening in these states [Iowa, Michigan, Minnesota, Ohio, Pennsylvania, and Wisconsin], especially in Ohio. McCain lost the state by only 5 points in 2008, the white working class was notably sympathetic to the GOP even then (McCain carried them by 10 points), and except for Michigan, the economic situation is worse than in the rest of these states. A strong GOP mobilization effort could take the state, especially if there is no significant economic improvement between now and the election.

GOP chances in the other five states are not as good, though Pennsylvania, with the most friendly white working class, and Michigan, with the worst economy, provide serious opportunities. For Obama’s part, his ability to keep his coalition of the ascendant together and avoid catastrophic losses among the white working class in all five states will be heavily dependent on whether and how much the economy improves as we near the election.

In short, if a bad economy remains the chief issue of 2012, and working class white voters reject arguments utilizing government as the solution, the resulting backlash against Obama will be much more likely to happen in the industrial east and midwest than it is in states that are growing and have more college educated whites. Below is a chart of the increase in voters with a college degree, showing the trend much higher in the “new” swing states of North Carolina and Virginia.

But movement among the diverging sets of voters is one of two factors working in the president’s favor in these new swing states. One senior Democratic strategist working on campaigns in Virginia and North Carolina said that on the ground, the economy is simply not as bad. But he said that along with a better economy is the more cited growth of minority groups in the urban areas of the “new south,” which provide Democrats with a larger base. “One of the challenges is going to be to duplicate our success from 2008,” the strategist said, pointing to the 21 point swing from red to blue in the Charlotte, North Carolina area and the 16 point swing in Raleigh, NC as examples — meaning the need for massive turnout efforts in minority communities that showed up for Obama in 2008.

Teixera and Halpin echoed that assessment of what’s happening on the ground in their CAP report, describing a confluence of these factors in Virginia in particular. “Virginia is more promising for the Obama campaign, with a solid minority vote, a relatively friendly white college-graduate population, a tight link between growing areas and increasing sympathy for the Democrats, and a fairly decent economic situation,” they wrote.

Other strategists also pushed the importance of demographics as the chief long-term mover, second to economic growth, especially in the western states. But those states also seem to differ greatly — the economy of Nevada, won handily by Obama in 2008, is famously stalled due to the foreclosure crisis. Yet New Mexico hasn’t suffered as much, and continues to be solidly in the Obama column.

It seems that in 2012, there may be a close election determined by a world beyond the suburbs of Philadelphia, turnout in Cleveland and the trends of the Florida panhandle — and how it all plays out might make the new political map a little more permanent.

Image from leigh / Shutterstock.

2012, 2012 Presidential Primaries, Barack Obama, Mitt Romney
Kyle Leighton

Kyle Leighton is a News Writer at TPM. He graduated from Beloit College (WI) and began working in politics before getting an M.A. in magazine journalism from New York University, where he interned at TPM and the website of The New Yorker.

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echerlin 5 pts

It's a shame that this study was out of date before its publication, and much more so now. The economy is actually getting better, not just for corporations but even, glacially, for workers. Moreover, Republicans have been relentless in their attacks on union rights, alienating many of their white working class supporters, especially in police and firefighter unions. See, for example, the recalls in Wisconsin, and http://www.lunchpailrepublicans.com/, in opposition to the "Right-to-Work" bill in Indiana. I conclude that there will likely be several more swing states swinging in Obama's direction by November.

But that does not mean that the report is useless. The fact that education swings voters, and that education levels are rising nationwide, is definitely cause for optimism. Other studies have shown racism and bigotry to be on the decline at rates of half a percent to a percent nationally per year, over the last several decades. We only need a few states to tip on social issues in order to break the Senate filibuster on many of these issues as thoroughly as the Civil War destroyed slavery and the Civil Rights movement destroyed overt Jim Crow.

susanevoys 6 pts

The National Popular Vote bill would guarantee the Presidency to the candidate who receives the most popular votes in all 50 states (and DC).

Every vote, everywhere, would be politically relevant and equal in presidential elections. No more distorting and divisive red and blue state maps. There would no longer be a handful of 'battleground' states where voters and policies are more important than those of the voters in more than 3/4ths of the states that now are just 'spectators' and ignored.

When the bill is enacted by states possessing a majority of the electoral votes– enough electoral votes to elect a President (270 of 538), all the electoral votes from the enacting states would be awarded to the presidential candidate who receives the most popular votes in all 50 states and DC.

The bill uses the power given to each state by the Founding Fathers in the Constitution to change how they award their electoral votes for President. Historically, virtually all of the major changes in the method of electing the President, including ending the requirement that only men who owned substantial property could vote and 48 current state-by-state winner-take-all laws, have come about by state legislative action.

In Gallup polls since 1944, only about 20% of the public has supported the current system of awarding all of a state's electoral votes to the presidential candidate who receives the most votes in each separate state (with about 70% opposed and about 10% undecided). Support for a national popular vote is strong among Republicans, Democrats, and Independent voters, as well as every demographic group in virtually every state surveyed in recent polls.

The bill has passed 31 state legislative chambers in 21 small, medium-small, medium, and large states. The bill has been enacted by 9 jurisdictions possessing 132 electoral votes - 49% of the 270 necessary to bring the law into effect.

NationalPopularVote

Follow National Popular Vote on Facebook via nationalpopularvoteinc

susanevoys 6 pts

In the 2012 election, pundits and campaign operatives have agreed for months that, at most, only 12 states and their voters will matter under the current winner-take-all laws (i.e., awarding all of a state’s electoral votes to the candidate who receives the most popular votes in each state) used by 48 of the 50 states. At most, 12 states will determine the election. Candidates will not care about at least 76% of the voters-- voters in 19 of the 22 lowest population and medium-small states, and in 16 medium and big states like CA, GA, NY, and TX. 2012 campaigning would be even more obscenely exclusive than 2008 and 2004. In 2008, candidates concentrated over 2/3rds of their campaign events and ad money in just 6 states, and 98% in just 15 states (CO, FL, IN, IA, MI, MN, MO, NV, NH, NM, NC, OH, PA, VA, and WI). Over half (57%) of the events were in just 4 states (OH, FL, PA, and VA). Candidates have no reason to poll, visit, advertise, organize, campaign, or care about the voter concerns in the dozens of states where they are safely ahead or hopelessly behind. More than 85 million voters have been just spectators to the general election.

Now, policies important to the citizens of ‘flyover’ states - that include 9 of the original 13 states - are not as highly prioritized as policies important to ‘battleground’ states when it comes to governing, too.

macalister_ashley 27 pts

Having been born & raised in a Red State now purple state like Nevada which has a strong Libertarian streak, there are some traditions that are still strong. In Los Angeles California where I currently live there is a security net even though there are high taxes where a California have to pay Federal & State income state unlike in Nevada where one has to pay state income taxes. In Nevada which the Mormon & Catholic Church are very strong, moral values are heavily placed on a person's character unlike in Los Angeles where a person can let it loose. In Nevada there is legalized gambling where people find Jesus when they go broke after they lost all their money at the slot machine. This is why people vote Conservative & don't want progressive change because they are afraid of the future. In California, there is a lot of people but there is hope for the future. What this 2012 election is going to be about is which candidates either President Obama or the Republican Presidential candidate who will offer HOPE for the future instead of the past.

webcelt 272 pts

macalister_ashley "This is why people vote Conservative & don't want progressive change because they are afraid of the future." +1 When you look at where the political fault lines occur, usually one side welcomes change or at least thinks it will be more good than bad and something they can cope with, while the other side fears or hates change. Maybe "liberal and conservative" are less useful than "modernist and traditionalist". Given the educational split, I would guess college educated people are more likely to be open to change than those without college. Maybe people with more education feel better equipped to cope with change. Anyway, it seems we have enough data to say Democrats have a problem with blue-collar whites, and Republicans have a problems with white-collar whites. Republicans seem to have retreated into anti-intellectualism and charges of elitism. I hope Democrats will be smart enough to try to communicate with blue-collar whites instead of attacking them.

midnight rambler 462 pts

macalister_ashley I'm guessing the property taxes are low in Nevada as well?

kimbutgar 38 pts

My question is are the citizens of those swing states who have been suffering with republican governors, who have slashed taxes for the rich, defunded public education and any social safety nets for the poor and unemployed ? Are you telling me those same people are going to rush to republicans again? Something tells me that the writer did not take that into account. Looking at what happened in Ohio, Michigan, Florida, Wisconsin and Pennsylvania something tells me the GOP brand is tarnished.

MerryMirth 1668 pts

kimbutgar The might still carry South Carolina.

aleksh 267 pts

MerryMirthkimbutgar The only way for the Republicans to lose S.C. would be for the Klan to win it outright.

karinannah 6 pts

@kimbutgar I agree. The white working class in the Rust Belt still retains a vestige of union loyalty, maybe handed down from their parents or grandparents.

jimtoday2003 154 pts

I think that the general allof lack of authenticity of Mitt Romney, his sluggish and robotic rapport with voters and the fact that he actually does seem like the guy who's about to lay you off will help the President chances in ways difficult to measure or quantify in November. It may be close, but I think that President Obama will win a surprising number of states and maybe one or two that he did not win the last time. If Mitt Romney doesn't excite the electorate to come out and vote, it won't be as close as everyone keeps saying.

aleksh 267 pts

jimtoday2003 Certainly running Gordon Gekko without the charisma or social conscience is the best thing the GOP could have done for Obama other than running any of the other guys.

Mr. Britesnide 314 pts

Conservatives may be SO busy smacking each other around like the Three Stooges they MAY not realize....

Obama has SEVERAL ELECTORAL AVENUES to victory.

PLUS the recall efforts of CERTAIN House Members DON'T BODE WELL.

If the GOP LINEUP is THIS big of a SNOOZE....

IMAGINE what the DOWN TICKET is like.

rip 105 pts

If the electoral map is the same for 2012 as it was for 2008, the republican automatically picks up 7 extra electoral votes due to changes after the 2010 census, still leaving the Republican 90 votes shy of victory. He would have to win at least 6 of the 8 states in which Obama beat McCain by less than 10 points to do so, and would need 7 in most mathematical scenarios. While Obama's margin was more substantial in Penn. and Wisconsin, I would agree that these might possibly be in play, I don't think Michigan will be, short of an Obama collapse ( which is very unlikely). This gives the Republlican a max of 135 available electoral votes of which he needs 90, or 2/3rds. If he takes any additional states not already considered, then it is most likely over for Obama before the final vote is counted.

Obama barely lost Montana and Missouri, and I wouldn't discount these as swing states that could go in his direction even if the Republican is able to swing other states back into the red. Kentucky and Georgia were also somewhat close, but are probably still as out of reach for Obama as Minnesota and NJ are for the republican.

A lopsided republican victory is less llkely than a lopsided Obama victory in 2012, and I think most people expect it to be a closer election than last time, but even in then, the map still favors Obama.

stormj 5 pts

rip I think you're pretty right on here. I also think the map is a lot different based on who the Republican candidate is. I know that's heresy for deterministic poly sci types, but I think Romney could cause low turnout in some places, like Missouri, where the D base, if it shows up, could make up for structural issues.

A guy like Ginrich, on the other hand, probably gets places like that but loses PA....

Cynner 2337 pts

You silly willies. Shhhh. Don't tell anyone.

But educated people are moving to these "swing" states.

Why?

Because in red states, taxes are lower, homes are bigger, and we get to drink all the sweet ice-tea we want!

There aren't big cities, noisy neighbors, and expressways.

It's one of the Democratic big plans -- move more Democrats to the South after making sure the party is solid and fully staffed in the older states.

Give them a permanent vacation.

Shhhhh, don't tell anyone.

Mr. Britesnide 314 pts

Cynner

Jobs pay LESS....Work is more MENIAL....air and water are DIRTIER....schooils are WORSE and the red states are POORER.

Yeah folks are FLOCKING there.

You LYING putz.

Crissa 5 pts

Cynner There may be jobs, but they don't pay well.

That's why they're turning purple.

The blue states aren't losing people because of taxation or lack of jobs, despite your constant crowing, aside from a few collapsed industries in one state.

Kaneblues 1314 pts

It should be remembered that Obama/Biden defeated McCain/Palin by an electoral vote count of 365 to 173. And team Obama won roughly 10 million more votes than team McCain. Also, Obama won this landslide victory with only 43 percent of the white vote. With an increasing minority population along with the GOP's failure to reach out to minority voters, team Obama may not even need 43 percent of the white vote in 2012.

Also, with all of McCain's faults, he was a far better candidate in 2008 than Romney is in 2012. Romney does not have McCain's compelling biography and public respect, nor does he have McCain's long-established media relationships. Even with all of the stars aligned, I don't see where Romney is going find the enthusiasm and the votes needed to win.

jimtoday2003 154 pts

Kaneblues Agreed. What exactly will replace "POW-War Hero-Disabled Veteran" in Mitt's CV? "Magic Underpants Wearing Mormon"? "Vulture Capitalist"? "Dog Abuser"? I just don't see when or how voters are ever going to warm up to this guy!

austin-dave 1825 pts

Kaneblues Romney's saving his Charisma for the general. Why use it up in the primary?

In fact I've read that he's got a huge stash of Charisma that Charisma PACs are gathering for him. Since Citizens United, they can gather as much Charisma as they want, and use it however they choose. So plan on seeing a MUCH more Charismatic Romney in the summer and fall. It will be like watching the love child of George Clooney and Ronald Reagan and Will Smith.

Eustace Tilley 2.0 4311 pts

What? TPM HASN'T yet rolled out a "story" about "Ron Paul's" supposed "racism"

jaboobyville 391 pts

Eustace Tilley 2.0 "No"t "yet(.)"

Northern Observer 17 pts

@Eustace Tilley 2.0 Supposed? Give me a break. Lew Rockwell is a dirty bag and so are his friends and admirers.

Mr. Britesnide 314 pts

Eustace Tilley 2.0

You MISSED it.

It's probably HARD to SEE from back there in FOURTH PLACE.

Marioth 185 pts

The one problem with this theory is it ignores what the GOP is selling, the depth of their irreparable schism, and the extent to which they have opted out of governing. Temper tantrums are not policy decisions. Democratic policies -- both good and bad -- at least exist, but cannot be debated.

This is not a typical election year, not when you have one party openly claiming their intent is to weaken govt. to the point it can be toppled, and the waiting theocratic oligarchy can be ushered in.

Abdication is not a policy position, and this article missed this very important point.

jaboobyville 391 pts

Marioth Maybe, but that's not what this article is about. It's about demographics and electoral math.

Kaneblues 1314 pts

"So the combination of a struggling economy and attempts to use government to solve problems are doubly unhelpful to the candidate who employs that solution — and in this case that candidate is President Obama."

Perhaps these sentiments are true for those anti-government white working class voters, but many of these individuals were probably not going to vote for Obama anyway. However, the vast majority of the public continues to view public investment in schools, health care, and infrastructure as critical to their economic prospects. Furthermore, the public is no longer buying the GOP trickle-down economics as the answer.

MerryMirth 1668 pts

“Anti-government hostility is the best card for the GOP to play with white working class voters.”

So this is what we're up against? The "new" demographic is "white working class voters" who suffer from the economic downturn, but will vote for the same policies, 1-percenters, and corporate lackeys that caused the downturn.

JEP 3513 pts

MerryMirth

The "new" demographic is "white working class voters" who suffer from the economic downturn, but will vote for the same policies, 1-percenters, and corporate lackeys that caused the downturn.

nothing new about it in Kansas...

http://en.wikipedia.org/wiki/What's_the_Matter_with_Kansas%3F

I've said for a long time now, the worst creeps aren't the 1%ers, per se, it is their middle-class toadies who vote for them who take most of my blame. You know, the last employee standing? The guy who fired everyone else? Without their middle-class minions, the 1% would be just that... the 1%.

Ugg the Repug 5488 pts

JEPMerryMirth

No need to link to Wikipedia today, JEP. Black Wednesday.

MerryMirth 1668 pts

JEP I know a few people who lost their jobs and are working part time for less pay at jobs they don't like. But they still parrot every stupid thing they hear on Fox and Hate Radio. I have a feeling there are a lot more of those types in Red States then there are here in Wisconsin.

booond 123 pts

MerryMirth Dumbasses. That is the new voter class.

jaboobyville 391 pts

MerryMirth That's not new at all.

NCSteve 3.0 5207 pts

MerryMirth How can it be the sexy new democraphic if the word "mom" doesn't appear in its name?

Eustace Tilley 2.0 4311 pts

PROOF! Proof seditious progressives are operating progressive INDOCTRINATION CENTERS, or as libtards call them, colleges and universities, using science and truth AND OPEN BORDERS to let illegal anchor babies, college students and MINORITIES VOTE DEMONrat.

croshirts 59 pts

You know that there are anti-psychotic meds that may help your paranoia, right?

JEP 3513 pts

croshirts there are NO anti-snark meds, though. Not legal ones.

davidasr 2056 pts

JEPcroshirts Pure "Essence of Snark" is ET2.0's medication of choice and we're (well I'm) better for it.

Dave Adams 320 pts

Eustace Tilley 2.0

Give me that old-time Liberal Arts and Sciences....

JEP 3513 pts

Virginia is a good example of how Obama's policies are working. But the Republican Guard in VA there is so antebellum in its makeup and genetics, "other issues" cloud what should be a clear picture.

mndem 36 pts

MyLastSerenade Top comment right here.

MyLastSerenade 2698 pts

mndem I dunno what else to say. It's a long time until election day and things are going to change. So my reaction is really "Meh".

bdtex 812 pts

The electoral map and Electoral College numbers game that Romney faces makes a compelling case for selecting Gov. McDonnell as his VP. A pairing like that presents it's own problems for Romney,but there's probably not many qualified candidates who even want the VP slot.

JEP 3513 pts

bdtex Palin is proof they aren't concerned any more about qualifications...

bdtex 812 pts

JEP McCain wasn't. Don't think Romney's gonna make that mistake.

OverreachTHIS 855 pts

bdtex Why wouldn't Romney pick Jeb Bush or his neighbor Rubio and take a lunge at the Hispanic vote? Why is the Talibangelical McDonnell compelling at all; why not even Christie?

I guess your point is that for prizes like Virginia, N. Carolina, and Ohio, you want a ruralist dunderhead on the ticket. But Jeb Bush could fill that role, no?

bdtex 812 pts

OverreachTHIS Rubio and Jeb Bush don't want the VP nomination.

jaboobyville 391 pts

OverreachTHISbdtex I don't believe Jeb would want it. Given the need to attract hispanics, Rubio is more likely.

Christie won't help him, since NJ is a blue state without a ton of electoral votes.

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